Twitter impacting TV ratings

December 13, 2011

Twitter impacting TV ratings

As mentioned in an earlier blogpost, social media can and is affecting TV ratings as seen here in Nielsen's report last week.

Nielsen promise more findings on how Twitter in particular is impacting on TV ratings and I'm interested to see the affect on TV news.

Comments

About us

We shape the strategy, create the content and amplify messages to influence and impact on audiences across TV, radio, online, podcasts, social and print.

We are international broadcast PR specialists and visual communication strategists.

We have over 20 years of experience working with brands and PR agencies to advise on and deliver broadcast editorial strategies, video content, photography, animation and more.

We have the creativity and speed of a boutique, the experience and resources of a global network.

Twitter: @mediamarkMark

FB: facebook.com/mediamarkbroadcast

Insta: @markjones_mediamark & @mark.jon3s

What We Do

International and national media relations

From full scale international broadcast outreach to online media relations and podcast pitching, our truly international and multi-lingual team has the skills to get your story in front of the right people.

Video content production, storytelling and delivery

B-roll, web edits, social video, brand films, internal videos, animations, talking head interviews, promos - all produced by industry experts that know what broadcasters, consumers and clients want.

From one day shoots in Europe to live satellite links and streaming, if your story is happening anywhere in the world, we can help secure global distribution and coverage.

Integrated branded video content production

Our talented producers and directors can work with your brand and impact on, and engage with audiences in original and creative ways through longer-form programming, on-going webisodes, podcasts and other co-created video content.

Consultancy, Project Management, Monitoring & Evaluation

We advise how best to make a story work for broadcast and other audiences, what to film, who to target and provide detailed analysis of coverage, audience reach and ROI.

Who We Are

We are a team of highly experienced, talented and passionate PR specialists and visual communication professionals.

We are experts in:

Broadcast consultancy and media planning

Crafting stories that communicate your messages and appeal to the broadcast media and key audiences

Producing and distributing visual content that is used on multiple platforms

Pitching and placing stories and spokespeople on TV, radio, podcasts and online outlets globally to reach and impact on audiences

Creating interview opportunities for spokespeople across continents

Monitoring & evaluation / measuring ROI

We are news-focused, always keeping an eye on the news agenda and how your story could fit in.

Search This Blog

mediamark broadcast, Mark Jones

Twitter impacting TV ratings

Comments

Popular Posts

Creds! Brief explainer of what I do...

A-Z of Broadcast PR